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Sales & Accounting

Wholesale Online Ordering Software

Streamline your wholesale business with advanced online order & sales management software. Automate processes and enhance customer experience.

Self-service customer portal for 24/7 order placement
Automated cutoff times and confirmation emails
Sales forecasting based on historical data
Standing order automation for recurring customers
Automated invoicing to improve cash flow
Mobile-friendly access for sales reps and drivers
Third-party order import to eliminate dual entry
Multi-location account management from a single login

Empowering Customers With a Self-Service Online Ordering Portal

Wholesale order management shouldn’t involve back-and-forth emails, manual data entry, or last-minute adjustments that disrupt production. The portal syncs directly with FlexiBake ERP software, eliminating errors and simplifying the entire process.

Allow Customers to Place & Update Their Wholesale Orders Online

Give customers complete control over their orders without adding extra work for your team. The portal enables self-service ordering around the clock.

  • Place new orders anytime — no need to wait for office hours
  • Modify standing orders before cutoff times to accommodate business changes
  • View order history & track shipments, reducing support requests

Set Up Cutoff Times, Confirmation Emails & Customer Access Permissions

Keep orders organized and production predictable by enforcing automated rules for customers. This approach ensures efficient order management with a straightforward, hassle-free experience.

  • Set custom cutoff times to prevent last-minute order changes
  • Enable automatic confirmation emails for instant order verification
  • Control customer access — limit visibility to relevant products, pricing, and order details
  • Set up holiday & special scheduling alerts to inform customers of ordering deadlines

Easy-to-Use, Secure Online Login Available Anywhere

The system is designed for accessibility and security. Whether a customer places an order from their office or a sales rep updates the details on the go, real-time order access keeps everyone connected.

  • Compatible with all devices — desktops, tablets, and smartphones
  • No software installation needed — customers login via a simple URL or website link
  • Custom branding — match the portal’s look with your logo and contact details
  • Improve data security through role-based access controls

Eliminate Dual Entry With Order Import Features

FlexiBake integrates with other platforms, eliminating duplicate work and reducing errors. Your team spends less time on data entry and more time focusing on business growth.

  • Automatically import wholesale orders from third-party systems
  • Sync sales data directly into FlexiBake for real-time accuracy
  • Prevent manual data entry mistakes causing discrepancies in inventory/sales records

Optimizing Wholesale Sales: Forecast Demand & Automate Processes

Managing wholesale online ordering goes beyond just taking requests — it’s about keeping everything efficient, predictable, and scalable. The portal helps you forecast demand, automate recurring orders, and simplify invoicing.

Be Prepared With Sales Forecasting

Predicting demand shouldn’t feel like guesswork. FlexiBake analyzes historical sales data to support inventory, production, and purchasing decisions.

  • Reduce overproduction and waste by aligning stock levels with actual demand
  • Spot seasonal trends and adjust production schedules accordingly
  • Prevent supply chain disruptions by staying ahead of changing order patterns

Instantly Create Hundreds of Standing Orders

FlexiBake makes setting up and managing standing orders effortless for wholesale customers who regularly order the same products.

  • Automate recurring orders to eliminate repetitive data entry
  • Maintain order consistency — customers receive exactly what they expect
  • Easily adjust future orders without disrupting production workflows

Save Time With Automated Invoicing

Invoices shouldn’t be a bottleneck in your cash flow. The software helps businesses get paid faster and spend less time chasing payments.

  • Automatically generate invoices upon order placement
  • Reduce admin work with automated invoice emails and payment reminders
  • Improve accuracy by syncing invoice details with order and pricing data

Use Historical Data to Improve Order Entry

Analyze past order trends to auto-suggest frequent purchases, speeding up order processing and enabling accurate stock forecasting.

  • System auto-suggests frequently purchased products, reducing manual entry time
  • Minimizes errors by automatically applying customer-specific pricing and preferences
  • Optimizes stock planning by identifying purchasing patterns across different accounts

Use FlexiBake Online as a Mobile Sales or Distribution Tool

Your business doesn’t stop when you step away from the office — neither should your ability to manage orders. Real-time order updates and customer management tools keep sales and distribution teams connected anywhere.

Stay Connected Anytime, Anywhere

  • Sales reps can enter and adjust orders while meeting with clients
  • Drivers can log stale returns and update order statuses instantly
  • Distributors can track deliveries and access account details on the go

Real-Time Order Tracking & Sales Management

  • Monitor open orders, pending invoices, and customer preferences from any device
  • Process urgent requests on-site instead of waiting to return to the office
  • Provide constant communication between sales, production, and distribution teams

Multi-Location Account Management

  • A single user can manage multiple locations with one login
  • Sales reps handling different territories can switch between accounts automatically
  • Improve customer service response times with instant order history access

Ready to streamline your operations?

Join 500+ food manufacturers who trust FlexiBake to simplify production, ensure compliance, and grow their business.