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FlexiBake and Wholesail Partner to Streamline Accounts Receivable and Payments for the Food and Beverage Industry

By Maryna Tarasenko ·

FlexiBake, an ERP platform serving 500+ food and beverage producers for 20+ years, has partnered with Wholesail to improve accounts receivable workflows and accelerate customer payments.

About the Partners

FlexiBake manages orders, production, delivery, accounting, compliance, and traceability for food/beverage manufacturers.

Wholesail is described as the leading accounts receivable platform for the food and beverage industry.

Wholesail Features Available to FlexiBake Customers

  • Automated email/SMS with a 24/7 customer payment portal
  • AR rep workflow tools to improve collections efficiency
  • Customizable credit application forms for new customer onboarding

Reported Customer Outcomes

From mutual customers including Crema Artisan Bakers, Firebrand Artisan Breads, Napa Bakery, and West Town Bakery:

  • Payments received 35% faster
  • Reduced credit card fees
  • AR productivity savings of 40 hours/month per 500 buyers

Mari Baker of Napa Baking stated: “57% of all payments were made with Wholesail!”

Executive Quotes

  • Desmond Brisbin (FlexiBake Head of Operations): praised the integration as a complement to existing ERP features.
  • Eli Chait (Wholesail CEO): highlighted improved cash flow and reduced invoice management burden for food producers.
M

Maryna Tarasenko

FlexiBake Team

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